Category Archives: Marketing

Hardware by Google

Google recently announced a slew of hardware products at an event on Oct 4. You can view the full video of the event and the announced products here. In this post, we delve into Google’s history of making consumer hardware products and how this time things could be different.   A Brief History Google’s foray into consumer hardware […]

The Great Indian Holiday Shopping Battle of 2016 featuring Amazon, Flipkart and Snapdeal

I am in India for a few weeks which happens to coincide with the busiest shopping season of the year, Diwali (Oct 29/30). And this year, it is not just any shopping season. It is the shopping season where three e-commerce giants are duking it out for the mind and wallet share of the Indian […]

Apple’s Spring Event: Think Smaller and Cheaper

Apple’s Spring Event took place on the 21st of March, 2016 at Apple’s Infinite Loop campus. As widely expected, Apple unveiled a new iPhone and a new iPad. Here is my take on Apple’s new product announcements which were probably the most accurately rumored in its history. A Smaller and Cheaper iPhone Breaking its long tradition of announcing iPhones in […]

Movers and Shakers in Tech in 2015 – Part 2

Last week, I wrote the first part of a two-part series on how the tech industry fared in 2015. In this second and concluding segment, I take a look at the big incumbents- the Goliaths in their respective domains and how they fared in 2015. This also serves as a good setup to my next post- key […]

Movers and Shakers in Tech in 2015 – Part 1

We are a week away from saying goodbye to 2015 and now would be a good time to look back at everything that happened in tech in 2015. This was an interesting year with a lot of interesting efforts from various tech behemoths and startups. Incumbents consolidated their respective positions of strength while upstarts continued […]

Google’s Fi wireless service- Opportunities and Challenges

As expected, Google announced its wireless service, Project Fi on the 22nd of April. Details about the program as just filtering in but this is a high level take on what it means to the mobile operator ecosystem/model and implications for handset and wireless device makers. This is a pretty exciting development that could have […]

Making a case for Pebble in the era of Apple Watch

If you were not living on Mars for the past few months, Apple is building a smart watch which goes on sale on April 10. Like with any new Apple product, there has been intense speculation, scrutiny and tons of pre-analysis on the use, viability and potential of the product even before the first order […]

Nadella’s Microsoft: His first year as CEO

Microsoft has been one of the most successful and profitable companies in the world for the past two decades. Over the past few years though, Microsoft’s supremacy has been brought to severe question by Google, Apple, Amazon and a bunch of nimbler competitors. From being one of the earliest leaders in the smartphone business, they […]

Technology Trends in 2015 – Part 1

Happy New Year to all my readers. 2014 was an eventful year from a technology standpoint in that a lot of pieces of the puzzle started coming together. Technology innovation continued its blistering pace and companies big and small have thrived in this growth era. 2015 will hopefully continue that streak and here is the first […]

A Tale of Two Cycles – Vicious and Virtuous

In the Bhagavat Gita, Krishna tells Arjuna, You have a right to perform your prescribed action,but you are not entitled to the fruits of your action. Never consider yourself the cause of the results your activities,and never be associated to not doing your duty. But is that really always true in the technology business? One […]